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Impact - A Blog by INM

Public Innovation in the Digital Era at ENAP

June 13, 2016 by Vahe Kassardjian
INM President presented at ENAP conference on Innovation publique

The École Nationale d'Administration Publique (ENAP) organized a symposium on "Public Innovation in the Digital Era" on May 11th: https://goo.gl/NXRydQ (in French). I was very pleased to attend and share the stage with, Anthony Atiyeh, Business Development Representative at INM.

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It was a very interesting day. Presentations were excellent and the hallway conversations were equally as interesting. From the onset, Pierre Desrochers, researcher in Applied Human Sciences, provided an excellent overview of the History of Innovation. He underscored the need for agility and the inevitability (and even educational benefits) of errors in the process of innovation.

Frank Leyman, Director of International Relations at FedICT, gave an impressive overview of the state of digital public services in Belgium. Their platform is based on simple though fundamental guiding principles including openness to partners to foster rapid innovation and the "I will say it only once" principle: Users should provide information only once, and never have to repeat what was already communicated.

Harout Chitilian, councillor of the city of Montreal, presented the smart and digital city. He emphasized the importance of recruiting qualified resources for innovative projects and particularly avoiding the "selection of the lowest bidder" fallacy.

For our part, we argued that the digital era was no longer a futuristic idea: It is now a reality. Today’s younger generation use smartphones to perform almost any task, whereas seniors need relevant and adapted technologies. Everyone is drowning in an ocean of information that is more or less useful and wastes precious time.

Digital technologies are the right solution to these problems. But many organizations now have fragmented tools that are difficult to operate and govern. Ironically, they hinder user experience rather than improving it because of their bulkiness and inconsistency. Some technologies may be the result of hasty project decisions. But for the most part, they are necessary stepping stones in an innovation process.

Organizations that are committed to their digital strategy must now adopt an engagement *Platform* [as opposed to a patchwork of disjointed technologies]. Adobe offers one of the best platforms in this category, the Adobe Marketing Cloud. And we, at INM, are proud specialists of it.

If this topic is of interest to you and you want to "think aloud" about a project, we'd love to hear from you.  

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