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Impact - A Blog by INM

Big Day for Tech Announcements: Google Android Phone and Adobe CS4

September 23, 2008 by Andrea Simmons

It’s a busy day for technology reporters today, with big announcements coming from both Adobe and Google. Today marks the official introduction of Creative Suite 4 (CS4) from Adobe. This new suite of software, tools and technologies is geared to ease the transition of content from print, to the web, to the interactive world. CS4 comes in four main editions:

  • Design Premium
  • Web Premium
  • Production Premium
  • Master Collection

The full suite, packaged as the Master Collection, contains thirteen individual products, fourteen technologies, and seven hosted services. Together these elements are designed to streamline the designer/developer workflow, saving time, promoting integration and creating content that easily scales across media and devices. The preview this morning was impressive, particularly for the enhancements that allow export from InDesign directly to Flash, and for the content-aware image editing functions that were added to Photoshop. It’s worth checking out on Adobe TV.

The other big announcement of the day is the launch of the first mobile phone that leverages the Google Android platform. Launched by T-Mobile and built by HTC, the G1 with Google phone is expected to give the iPhone a run for its money. The G1 with Google includes features such as a touch screen with slide-out QWERTY keyboard and one-hand trackball navigation, a 3MP Camera, full HTML web-browser, one-touch access to Google applications, a host of useful pre-installed applications, pre-installed access to the Amazon MP3 store, and access to the Android Market (a competitor to the Apple AppStore), the phone looks interesting on paper at least. Gartner is estimating that Android will capture 10% of the smartphone market by 2011. Certainly not an iPhone killer, but an interesting contender.